Invideo Review for 2023: An Easy-to-Use AI Video Generator

It’s hard to ignore: platforms like Instagram and Facebook have put videos at the forefront of the social conciousness. And in this increasingly visual digital landscape, making videos that grab attention isn’t just a good idea — it’s essential!

The tricky part? For many, the idea of editing videos with complicated software programs has been intimidating and reserved for those with a ton of experience. It’s easy to feel out of depth, thinking it might require high-end software, expensive equipment, or professional know-how.

That’s where invideo shines. This AI-powered platform aims to bridge the gap, offering tools that simplify the video-making process. It may not have all the features of a professional video editing program, but it’s perfect for making social media posts, promo videos and content marketing videos quickly and easily!

As an independent filmmaker and perpetual creative, I’ve taken a close look at the software’s capabilities in this invideo review. Let’s journey together to see if it lives up to the hype and if it’s the tool your video arsenal has been missing!

What Is invideo?

invideo is an easy-to-use AI video generator that makes creating high-quality videos more accessible than ever.

With its powerful tools and features, it’s no surprise that invideo is quickly becoming a go-to choice for content creators and marketers looking to create great videos.

It provides users with various features to make their videos stand out from the competition. From automated editing to custom templates, invideo can help you create professional-looking videos in minutes.

It also has various AI-powered tools, such as text recognition, facial recognition, and voice recognition, to help you create more personalized videos.

Who Created invideo?

invideo was created by three Engineering graduates, Sanket Shah, Pankit Chedda, and Harsh Vakharia.

Sanket serves as the CEO and Head of Marketing and Sales. He has an MSc in Quantitative Management and has worked with several organizations, including Right Relevance, USA.

Pankit is the CTO of the company. He has an MSc in Information Systems Management and has held several technical positions.

Harsh is in charge of invideo’s video technology. He has an MSc in Industrial and Operations Engineering.

Top Benefits of Using invideo

Here are the top benefits of using invideo:

User-friendly

invideo empowers you to create stunning videos with ease. It has an intuitive user interface and over 5,000 customizable templates that can fit your video script’s requirements. Before exporting your video, you can add elements such as emojis and animations.

Access to a premium media library

invideo has an extensive library of stock video footage that can enhance your videos. Whether you’re subscribed to the free or paid plans, you can access the library from the editor. Just make sure you notice which stock videos are free to use and which are only available on the paid plan!

Saves time

The video creation platform utilizes artificial intelligence to convert your script into video. You can even use the AI script generator from invideo to create your video script for you! This saves you the time and effort required to create professional videos.

Boosts marketing strategies

With invideo, you can effortlessly craft videos for various social media platforms, showcasing your company’s logo and brand elements. Whether it’s snazzy Facebook carousel ads, captivating YouTube videos, or engaging Instagram reels, this platform has got you covered!

Support and Documentation

invideo offers 24/7 live chat and step-by-step video tutorials to help you get started. You can also join its Facebook community and access a Udemy course directly on the website.

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Best Features of invideo

Invideo is a fully functional platform with an extensive range of features. Below is a list of the best features of invideo.

Stock Media

invideo provides access to over 8 million stock footage and images that can enhance your video content. It also has a fantastic music library. You can also add them to your social media videos and website to attract the attention of your target audience.

Customizable Templates

invideo has high-quality video templates for YouTube, advertisement, real estate, slideshow videos, and more. You can edit videos with the drag-and-drop editor to suit your requirements.

Brand Kit

With a few clicks, you can infuse your brand colors, logo, and typography into your entire video creation.

Text-to-Speech/Voiceover

Using the text-to-speech feature, you can create videos with human-like voices from your blog posts or articles. But if you’re creating instructional videos that require a lot of explanations, a voiceover would be appropriate.

Team Collaboration

You can invite your team members to edit or comment if you’re working on a group project.

Online Editor

You can trim, crop, add animations, text, stickers, overlays, and transitions, play with colors, and change the speed of your video.

Intelligent Video Assistant

invideo acts as Grammarly for video editing. It automatically corrects mistakes related to layout and design. Also, it offers suggestions, guiding you through the editing process so that you can create eye-catching videos!

Who Should Use invideo?

invideo is ideal for content creators who want to make videos for Instagram posts, Facebook stories, YouTube shorts, and tweets. It’s also great for content marketers who create promotional content and marketing campaigns.

Additionally, job seekers in the creative field can use the video editor to create video resumes without spending heavily on video creation tools. You can use the tool to make presentations within minutes and impress your prospective clients or employers.

invideo Pricing and Plans

Pricing and value for money is one factor that determines whether you’ll use a video editor.

Considering the features of invideo, you’d be surprised to know that it has a free plan. And it has two paid plans, business and unlimited, that offer access to more assets.

Free Version

The free plan is suitable for anyone who wants to explore the platform. You’ll have access to the standard media library, over 5,000 video templates, automatic text-to-speech, and all the video editing tools.

However, you can only create a 15-minute video with invideo’s watermark. Also, you won’t be able to export the video, but you can share the link.

Business Plan

This plan is pegged at $30 monthly or $15 if you pay for the year. It’s suitable for tutors, small businesses, and influencers.

It offers access to 10 iStock media files, over a million premium media, and the ability to export 60 HD videos monthly. Also, you can remove invideo’s watermark and remove 20 backgrounds per month.

Unlimited Plan

For access to unlimited HD video exports, you’ll pay $30 per month for annual billing or $60 monthly. You’ll also access 120 iStock media, remove 40 backgrounds, and the editor’s watermark. The unlimited plan is ideal for agencies and large teams.

invideo offers a lifetime business plan at $399. It’s suitable for influencers, filmmakers, and businesses with heavy video demands. You can contact the customer support team to purchase the plan.

Creating Videos With invideo

Now, let’s see how to create videos with invideo.

Getting Started

To get started, you’ll visit invideo’s website and sign up. You can gain free access using your Google or Facebook account or inputting your name and email address. Even though they let you create videos for free, you need to upgrade to a paid account to use some premium features and download the videos you make.

The site will prompt you to select your role. So, you have to choose the option that best describes why you want to use the tool.

Next, you’ll create a team and invite collaborators via email or share the link with them. However, this step is optional.

Features and Tools

Once you’re logged in, you’ll find the following video creation features on the dashboard:

• Templates
• Text to video
• Stock media
• Editor

There are short video tutorials provided by InVideo that show you how to use each feature best. 

The editor contains several tools. These include videos, images, music, text, logos, and elements. You can also upload your own media to the blank canvas at the center and start editing, but the file shouldn’t be larger than 200 MB.

Below the canvas, you’ll find the flexible timeline, where you can control the length of your scenes. You can also split scenes and add a fade-in and fade-out effect.

Pre-Made Templates and Themes

If you feel stuck or don’t want to start from scratch, the pre-made templates can help you create your first video. Click on “Templates” on your dashboard to find some suggestions. If you don’t find one that suits your needs, enter a theme in the search bar.

You can select the size of the template. There’s square (1:1), wide (16:9), and vertical (9:16). You can also add text, animations, and other effects. If you’re not satisfied with the arrangement of your scenes, you can slide through the timeline to fix it. There are options for looping, cropping, and trimming the video.

In ‘AI text to video,’ you can upload a script or blog post from a URL and it will create captions along with b-roll footage. There’s many different templates and stock videos you can choose from.

In ‘Stock Media,’ you can start creating your video by choosing different stock videos you’d like to use in your video. 

Then if you click on ‘Editor,” it will open up a blank canvas with an empty timeline ready for you to use (see below).

Once you’re in the editor, you can choose from various features and media to add to your video. They provide many different stock footage clips, which you can add to your timeline. Be careful, as some of the footage is NOT free.

InVideo allows you to trim the footage, which is a nice feature and a bit more advanced than other online editors I’ve seen.

It builds your video on a timeline like a professional video editor application. 

You can also add music to your video, and sort through different categories and genres to find the perfect song.

I also enjoyed how invideo lets you trim the song and move it around the timeline, giving more customization to your video.

Under ‘Text,” there were many animated typography and text templates, such as this lower third. That was also a nice feature that I haven’t seen in many other online editors. All of these text templates are also customizable!

Another cool feature is the ‘Collage’ feature which lets you add multiple videos at once. These templates even animate the layers, making everything look even more professional.

Sharing and Publishing Your Projects

Once you’re done with your video and go to download it, sadly you’ll see that you need to have a monthly or yearly membership in order to download the video (you can, however, share a link to your video after editing it). I thought maybe it was because I used premium clips, so I went and replaced those with free clips, but it still wanted me to pay to download. 

Right now, InVideo is asking for $30/month or $180/year. While this price is decent, it’s competing with professional video editors like Adobe Premiere Pro and Final Cut Pro. If you’re looking to do a lot of manual editing for professional companies, I would suggest just learning regular editing software with a similar price and much more advanced features. 

But if you’re doing content creation for social media posts or marketing videos, then InVideo definitely gives you a lot of customization with their features and the price point may be worth it for you! 

It’s definitely a great program if you want to create “faceless” videos using AI, or if you want to use a quick and easy editing program.

Another great feature for digital content creators is that you can share your videos on Facebook, Twitter, and YouTube directly from your invideo dashboard.

Pros and Cons of invideo – What Are Customers Saying?

Generally, customer reviews can be a great way to get an idea of what other people say about a product or service.

Positive reviews highlight features such as ease of use, good quality of output, and a wide variety of templates. Negative reviews often focus on issues like a lack of customization options, buggy software, or poor customer support.

invideo Alternatives

The top 10 invideo alternatives are:

• Synthesia – best for human-like digital avatar videos (see my full Synthesia review)
• Pictory – best for using AI to automatically create short videos from your long-form content (see my full Pictory review)
• VEED.io – good for YouTube and other social media long-form videos (see my full VEED review)
• Steve AI – create cute animated videos from text easily and quickly
• Canva – good for image editing too
• Filmora – great for video editing beginners
• Lumen5 – a premium AI video editing software program
• Animoto – great for educators and students to create videos

Common Questions About invideo

Is invideo Completely Free?

invideo is completely free, but the paid subscriptions offer access to premium features like a background remover, HD video exports, and no watermarks. However, the free version is free forever unless you decide to upgrade.

How Much Does invideo Cost?

The cost of invideo depends on the plan you choose. The Business plan costs $30 per month or $180 per year, while the Unlimited plan costs $60 per month or $360 per year.

What’s Better Than invideo?

Synthesia is a better alternative to invideo if you don’t want to be on-camera. It’s a top-rated AI video creation site that generates high-quality content in over 65 languages. The most outstanding feature of Synthesia is its ability to create training videos with virtual facilitators. You don’t need a microphone, an instructor, or lighting. It also has a free trial option.

Is invideo Easy to Use?

invideo is a user-friendly site. Beginners and people who aren’t tech-savvy can choose a template when making their first video, while professionals can decide to start with a blank canvas. The video editor has drag-and-drop tools that further simplify the process.

Conclusion: Should You Buy invideo?

invideo is a powerful video creation tool that helps you create professional-looking videos for all your social media content and video marketing needs. With its easy-to-use interface and wide range of features, you can create videos quickly and with minimal effort.

I would say that invideo is best for beginner to intermediate video editors – professionals should likely stick to a more advanced editing program. However, for YouTubers, “faceless” video makers and social media influencers and creators, invideo is a fantastic choice! I love the large number of editing features (see demo above) and the ability to publish video clips to my social media channels directly from the program.

I’d recommend starting with the free version to try it out and test the waters. When you’re ready to go pro, there are two affordable plans to choose from. Happy editing!

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